Maximize Your Potential Customer Base
Google has a wide display network. Yes, it is not just limited to Google Search. There’s YouTube, Gmail, and so many other tools that most of us use. Yasza Media helps you get seen on all of these platforms by effective use of pay per click campaigns (also known as Google Ads).
We have been providing our clients with the best-in-class search, screen and video campaigns. Inside your master account, we create the AdWords campaigns, providing you with complete administrative access, accountability and power.
We are here to provide the highest quality of traffic to your page and to ensure that you see a good return on your investment. We employ a wide range of tools and skills to develop a comprehensive strategy to meet your digital acquisition goals.
How We Ensure That Only The Best Ads are Shown?
The objective is to facilitate an AdWords campaign that is scalable and returns a positive ROI for each of our clients. We don’t just stick to text-based ads, instead we are here to run ads that are a perfect match to your industry. From search-based ads to video ads for YouTube – we do it all!
At Yasza Media, we have a highly-defined process. To create the best ads, we will:
- create an optimized list of keywords for you to use
- Create AdWords ads
- Track to target your advertising and measure ads
- Report on campaign progress
- Optimize to improve.
This will enable our clients to enter the online advertising space smoothly and continue their success in pay per click advertising.
Ad Copy Creation
Based on your keywords and target demographic, we will create search-based advertising to be distributed across the Google network. All ads will be optimised by us to ensure maximum click-through rate and ROI.
Display ads will be outsourced to our video production team for production and implemented by us over Google’s Display network. Before distribution, all advertising materials are diligently sent to clients for approval.
We’ll start with your business analysis and your industry research. From this we will find the perfect keywords and organize them in strong campaigns and ad groups, then set up conversion-optimizing PPC landing pages.
The main benefit of a well-researched PPC campaign is that the more relevant and intelligent you make it, the less your ad clicks will be charged by search engines like Google and the more results you will see. You’ve gained a lot of leads if consumers like your advertising. Therefore, we believe that our production of PPC campaigns is not only important, but also necessary.
Selecting the Channels
There are different advertising platforms for PPC campaigns, and we want you to know where your business will appear in the search results.
In addition to Google AdWords, the undisputed king of PPC, there are other big-name platforms and many smaller ones. You are free to point out which platforms you want us to build your ads for.
Analytics & Optimization
Once data is collected, we analyze it carefully to extract insights and report it to clients in order to make decisions.
Our reports will include:
- bid management and bid quality reports
- Cost per click rates
- Click-through rates
- Conversion rates,
- and other campaign-related metrics.
You will receive these reports in weekly, monthly and quarterly reports. Optimization will be carried out on requirement basis.
More Clicks, Leads & Sales
Ad Categories & Remarketing
Outside of search, Google partners with thousands of sites to learn more about your consumer. Through sophisticated online targeting tactics, we can deliver your brand message to the right consumer at the right time. We will use a combination of the tactics below to best target your consumer.
- Contextual Targeting – We show your ads exactly when the audience is consuming content contextually relevant to your product
- Interest Categories – We reach your target audience, showing them relevant messages across the web
- Remarketing – We bring your customers back! These customers have shown interest in your product, but did not convert. This is a great way to re-engage those users.
YouTube is the second largest search engine in the world, second only to Google itself. We will put your impactful video brand message in front of your ideal audience. Using YouTube’s TruView ad format, you will only pay when a user views your video for 30 seconds, or to completion, whichever comes first.
Why Choose Yasza Media’s Google Ads Services?
You know that your PPC account is in the right hands with the PPC services from Yasza Media. Our PPC consultants and our paid search marketing team combine Google Account hands-on to help you achieve your PPC goals.
We don’t just create ads, we live and breathe them. Our full-fledged Google Ads service provides you with –
- Detailed market and competitor analysis
- Customized, data-driven ads
- Split-tests on ad copies
- Tracking ad-positioning and adjusting the quality scores.
- Coordinated paid search and SEO campaigns.
- Detailed analytics
So, if you are looking to grow your business, fill in the form below or set-up a call. We will let you know which options will best suit your needs.